Hall of Fame Award Luncheon

TUESDAY, OCTOBER 20
12:00 P.M.

The DMA Hall of Fame is the most prestigious award bestowed in the direct marketing community, honoring individuals who have excelled in direct marketing. Hall of Fame Members are lifetime achievers who have made significant contributions, and raised the standards and level of professionalism in marketing, while inspiring and mentoring future generations and encouraging us to strive for excellence. By honoring them, we celebrate their spirit of innovation, collaboration, creativity, and service.

For information on the nomination process or the winners, go to www.dmahalloffame.org.

2009 Hall Of Fame Inductee
Shelly Lazarus, Chairman, Ogilvy & Mather Worldwide

Shelly has been working, as she would say it, “In the business I love,” for more than three decades, almost all of that time at Ogilvy & Mather Worldwide. Rising through the ranks of account service, Shelly has held positions of increasing responsibility in the management of the company, including president of O&M Direct North America, Ogilvy & Mather New York, Ogilvy North America, and Chief Operating Officer, and CEO of Ogilvy & Mather Worldwide. She is currently Chairman of the worldwide company.

Shelly started at Ogilvy at a time when the agency’s legendary founder David Ogilvy still walked the halls, and personally preached that the purpose of advertising was to build great brands. Under Shelly’s leadership, that essential mission has remained the centerpiece of the company’s philosophy, extending across regions and marketing, and attracting some of the world’s largest and most respected brands including American Express, BP, Coca-Cola, IBM, Motorola, and Unilever, among many others.