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ECHO Gala Tuesday, October 20 Reception: 6:30 P.M. Celebrating the brightest stars in direct and integrated marketing excellence at the ECHO Awards Gala. The fun-filled evening begins with a networking reception and live music in the Hilton San Diego Bayfront, followed by a full-course seated dinner and award presentation hosted by comedian and former host of the Emmy award-winning "The Tonight Show," Jay Leno. Along with gold, silver, and bronze winners, ECHO will present 7 special awards:
New for 2009! ECHO GREEN MARKETING AWARD Green marketing is increasingly important from global, social, economic, and ethical perspectives. The ECHO Green Marketing Award recognizes the most creative and strategic use of eco-responsible marketing tactics to deliver outstanding results, from a response or return on investment perspective, while affecting the environment in positive ways. The DMA Committee on Environment & Social Responsibility (CESR) judge and select this award, in cooperation with the DMA ECHO Committeeng your conference registration either online or via the official registration form. To sponsor the ECHO Gala, click here. ECHO winners have proven their direct and integrated marketing brilliance by winning a 2009 International ECHO Award. Winners provide inspiration and an opportunity to learn from great work that has the perfect blend of innovative strategy, stunning creativity, and eye-popping results. Campaigns recognized by ECHO not only do everything right in terms of marketing and creative execution, but also demonstrate insight into audience behavior and earn the involvement of their target markets in impressively productive ways. NEW! LIBRARY OF ECHO AWARDS CASE STUDIES Need an ECHO fix before DMA09? No worries. ECHO Award-winning case studies are now available online at the new Library of ECHO Awards Cast Studies. Clients hire ECHO-winning agencies. And agencies hire ECHO-winning creatives and account execs. How can you create campaigns that have the best strategy, creativity, and results? And where can you find ideas to inspire your next campaign? You'll read the marketing strategies, deep dive into the media selection and tactics, click around the creative, and see results. So, go to the ECHO website, visit the Library of ECHO Awards Case Studies, and be on your way to creating your next masterpiece. Separate purchase required.
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